Old v. New Media

I. Interactivity vs One Way

New media provide interactivity. Publisher and publics are able to communicate through webpages. Publics are able to post their opinion and thought so that people are freely exchange their opinions. However Old Media provide only one way communication. Publics are able to only watch and listen what the publisher said and they are not able to response them.

II. Mass media & New Media

Old Media was able to control by organization such as gorvenment. However, there are less limitation in New Media. Still the organization are able to watch what people are doing and control, but they have to watch people 7/24. There are less controll by these organization.

III. Online vs Offline

New Media technology depends on computer&internet technology. We call these technologies are online and computer related media. Old Media refered to offline media, such as newspaper, magazines, references, TV and Radio. These media are using not computer related technology.

IV. New Media Ad vs Old Media Ad

New Media ad are such as banner, email or video clips on the webpage. If the viewer interested in ad. They simply click on the ad so that they are able to get more information about the product. On the other hand, Old Media AD is such as new paper ad, TV commercial and radio commercials. If people interested in the product, they have to memorize the product name and search for more product information.

V. Search

New Media are mostly digital media and it is on the web site. so that people are easy to search what they are looking for. Old Media are mostly off line, such as paper & analog recorded meterails. Therefore, if people want to search the media, they have to go to library to find the media(information).

VI. Publishers

Old Media publishers are mostly professional people, such as jornalist, broadcasting PD. However, New Media are able to be created by anyone.

VII. Anonymity

New Media publisher are able to abuse anonymity. People are easily hide their Identity. On the other hand, Old Media publishers have to clarify their Identity.